Here's a first: Broadcast and cable TV account for less than 50% of total viewing time August 16, 2023, 04:01:37 PM Here's a first: Broadcast and cable TV account for less than 50% of total viewing time[html]In July 2023, streaming set record highs while linear television set record lows.[/html]Source: Here's a first: Broadcast and cable TV account for less than 50% of total viewing time (http://ht**://www.zdnet.c**/home-and-office/home-entertainment/for-the-first-time-ever-broadcast-and-cable-television-account-for-less-than-50-of-total-tv-time/#ftag=RSSbaffb68) Quote Selected